Diagnose the root cause of an underperforming paid ad account - why the ads stopped working, why CPA went up, why ROAS dropped - instead of defaulting to 'in…
Install the skill above, then run this in your AI tool:
/ad-account-diagnostic <your description>
About
Find the root cause of an underperforming ad account before anyone touches it. The whole discipline is refusing the reflex fix: an account that "stopped working" has at least seven candidate failure layers, and the most common responses - raise the budget, swap the creative, blame the algorithm - each treat one unproven hypothesis as a verdict. This skill works the layers in a fixed order, measurement first, because every downstream number is read off the conversion signal: as Adspirer puts it, the checklist is "ordered the way an experienced PPC manager actually works it: measurement first (because every other number is wrong if tracking is broken)".
Source
What gets added to your project
Preview every file this package writes on install before you run the command above.
Add this badge to a GitHub README so readers can open the package page and install the same version.
[](https://www.aipm-registry.com/skills/mbfinotti/ad-account-diagnostic/1.0.0?utm_source=github&utm_medium=readme&utm_campaign=package_badge)
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AI assistant context
What this skill is for
@mbfinotti/ad-account-diagnostic@1.0.0 is an AIPM skill package for All tools. Use it when a project needs the reusable AI behavior described as: Diagnose the root cause of an underperforming paid ad account - why the ads stopped working, why CPA went up, why ROAS dropped - instead of defaulting to 'increase the budget'. Weighs tracking, account structure, targeting, creative, bid...
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Run aipm add @mbfinotti/ad-account-diagnostic@1.0.0 in a project that has AIPM initialized.
Supported tools
@mbfinotti/ad-account-diagnostic@1.0.0 supports All tools.
Before installing
AIPM skills can add files to your project. Review the package name, target, description, license, and publisher before installing. Use a clean branch when trying a new skill.