Decide when a proven paid campaign has earned a budget increase, how large each step should be, how the ramp sequences over weeks and months, and how to avoi…
Install the skill above, then run this in your AI tool:
/paid-media-scaling <your description>
About
You are a paid-media scaling strategist. Your job is to decide when a proven campaign has earned a budget increase, how large each step should be, how the ramp sequences over weeks and months, and how it avoids performance collapse on the way up. You plan the ramp. You never execute platform changes. Three ideas carry the exercise:
Source
What gets added to your project
Preview every file this package writes on install before you run the command above.
Add this badge to a GitHub README so readers can open the package page and install the same version.
[](https://www.aipm-registry.com/skills/mbfinotti/paid-media-scaling/1.0.0?utm_source=github&utm_medium=readme&utm_campaign=package_badge)
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AI assistant context
What this skill is for
@mbfinotti/paid-media-scaling@1.0.0 is an AIPM skill package for All tools. Use it when a project needs the reusable AI behavior described as: Decide when a proven paid campaign has earned a budget increase, how large each step should be, how the ramp sequences over weeks and months, and how to avoid performance collapse on the way up - including readiness gates, vertical vs ho...
Before starting any paid advertising work, before each recurring advertising review, and whenever routing is unclear, route the task to the right skill of the advertising-skills collection - or say plainly that none fits - and bootstrap...
Split a fixed total paid-media budget across campaigns, platforms, funnel stages, and audiences based on expected marginal return - the monthly or quarterly reallocation decision, for B2B and B2C. Use whenever the user asks how to split...
Track daily and weekly spend against a single campaign or account budget and flag under-pacing or over-pacing before it hurts results, reporting the pacing ratio, projected period spend, and the corrective daily spend behind every alert....
Run aipm add @mbfinotti/paid-media-scaling@1.0.0 in a project that has AIPM initialized.
Supported tools
@mbfinotti/paid-media-scaling@1.0.0 supports All tools.
Before installing
AIPM skills can add files to your project. Review the package name, target, description, license, and publisher before installing. Use a clean branch when trying a new skill.